Member-only story
Why Calling Myself a CEO Matters.
For years, I just considered myself a writer. I was a VA, a copywriter, or even “that one with web skills.”
But at the heart of it all, I was a writer.
I was the person you hired to make the stuff.
When I went on my own and started my own business, I had to make a bunch of different decisions.
I couldn’t just make things and leave at the end of the day. I had to market myself now. I had to write more, for me now. I had to make this thing, and then keep it alive for years to come so I could keep making other things.
Plus, now I made my own schedule. Hooray! But now I had to take my own needs seriously. If I failed, no one would be there to take that blame.
It was a new and terrifying undertaking. But it was thrilling.
No more would it just be me-me-me managing everything. No longer would it be like when I was “just” a freelance writer. Not that that’s a “just” kind of job. But now, I was writing in a way that went beyond me writing things for an editor and turning them in. Now, I was writing for companies. I wasn’t just a person—I was an entity.
It wasn’t enough for me to just be me, the copywriter.
So I gave myself a title: CEO.