How to Test Your Big Course Idea

Make sure it works before launch!

Photo by Estée Janssens on Unsplash

Research the landscape first.

Work from your ideal student out.

Say it out loud!

Offer an exclusive first look.

Don’t test so much that you’re afraid to make the course.

Your course will never be perfect. It just won’t. There will always be someone out there that doesn’t feel served by your course.



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Brit McGinnis

Copyeditor. Copywriter. Community Manager. Your horror hostess. Writer of romance novels. Golden Rose Judge. Cited Cruella de Vil expert. Feeder of crows.